GDG’s First Reseller Partnership

In 2013, we made the strategic decision to expand on our software for foundations and corporate giving programs and to develop solutions for workplace giving and volunteering. It seemed the natural extension to the work we were doing for the institutional giving programs of our Fortune 500 clients. By mid 2014, we started realizing that it was through CSR that we had the greatest opportunity to inspire the most meaningful impact.

As a B Corporation, impact is very important to us. As a technology business, focus is very important to us as well. Putting those two together, we decided that if we were going to focus on the part of our business that was going to have the greatest impact – CSR, we needed to find the best way to serve the very important work of our non-corporate clients.

And that’s why I’m so excited about our very first reseller, Jungle Lasers. They are a group of dedicated geeks with extensive experience in implementing complex software solutions for government entities, foundations, and nonprofits. With Jungle Lasers as a Good Done Great reseller, our foundation and governmental clients will have an experienced technology organization dedicated to their success.

What this means for GDG is that our software will continue to serve the meaningful work of our non-corporate clients and we’ll be able to focus all our attention on the impactful work we’re doing in corporate social responsibility.

Good Done Great Begins First Ever Capital Raise for $2.5 Million

After five years of funding our company entirely through client revenue (aka bootstrapping), we are now ready to take on external investment. Why now? Here’s why:

Other People’s Money
Earl and I have seen too many cases when a company took money too early – before they knew exactly what the company was really about. This has worked very well in some extremely rare cases, but mostly it’s a recipe for excessive spending on experimentation and learning about what a company should be doing. At GDG, we were adamant that we weren’t going to experiment with Other People’s Money. We were going to learn our lessons on our own dime. And now that we have, we’re confident that any capital we take on, will be Other People’s Money that will be used effectively.

Product Market Fit
Having learned our lessons, means that we’ve now found product market fit. We know our market, what the right products are, how to price them, how to deliver them, and how to support successful clients that generate a lot of value from our products. We are rightly seen as industry innovators and leaders, and we want to take that success and amplify it to benefit many, many more great companies and givers. The buzzword for amplification is scale, and it takes capital to scale. Now that we have product market fit, we’re ready to scale.

Iteration and New Products
In addition to wanting to accelerate what we’ve already done, we’re not content to just replicate a successful model. We want to continue innovating on our products through a continuously iterative process. At the same time, we’re also ready to build and deploy new products. There is huge potential not only in CSR, but in creating tools that serve givers. I don’t want to give too much away, but the tools we’ve been building for CSR have a broader appeal than the Fortune 500 market we’re serving now, and we want to build new products for a broader, multi-sided marketplace. All this equates to a quicker rate of R&D than what an organic growth budget can accommodate and to achieve it, we need capital.

The Best Team
The people at Good Done Great are some of the best out there. We’ve hired some great people recently. To execute on our plan, we’re going to need to continue hiring great people at a faster rate than what organic growth can provide. Our team is the most valuable resource we have and to grow this team, we’re going to need capital.

We’re excited to take on additional funding and benefit from the experiences our new investors and collaborators will bring. This is a big step for us, one that we take with lots of confidence in our team’s ability to deliver great results, both for our current stakeholders and for our future shareholders.

Silicon Harbor Magazine Features New Leadership

Silicon Harbor Magazine did a great write up on the two key members who have recently joined our senior leadership team, Paul McElhinney and Rebecca Guthrie. We are all so delighted to have these two tech veterans join GDG. You can read more about their backgrounds in the Silicon Harbor Magazine article posted about them here.

GDG Acquires Intellectual Property

Today, we completed the acquisition of LLC’s intellectual property and technology. This is a very exciting move for us, as we’ve been working for some time now on developing a plan that would give us better giving tools to serve our CSR clients and their employees. The IP gives us a solid technological foundation to build upon for our next generation of giving tools.

The top features of the platform are:

  • Searchable database of all nonprofits with the ability for nonprofits to claim their profile and update their information
  • Online donation processing
  • Individual giving accounts where donors can plan and manage their giving

BCorpCircleAs part of the agreement with, we’re also assuming responsibility for the Foundation, which is a donor advised fund. This is a big deal. It means that not only are we a B Corporation, we are now also a for-profit/nonprofit hybrid organization. By taking this step, we are furthering the legal institution of being a purpose driven organization that does good by doing great.

We are changing the Foundation’s name to DonateWell, and we’re going to refocus its mission on partnering with innovative technology companies that support giving and nonprofits to maximize the flow of capital to social and environmental causes. Taking in donations and disbursing funds has been a great need for us, and we know that other technology companies have this need as well. And so, as we had done in the past with Grantr and 4Good, we’re again opening up our work for others to benefit as well.

We have a ton of amazing plans for what we’re going to do with our new technology platform, and we’re looking forward to all the new releases that are coming in 2015.

GDG’s Charleston Office Hits the Waters of Daniel Island Marina

The time has come for the Good Done Great team to transition from our open office workspace at the Charleston Digital Corridor to a semi-permanent home at the Daniel Island Marina. What began in the fall of 2010 as our one-person Charleston office is now an 18-person team of software developers, project managers, and sales and marketing executives.

In addition to the much-needed additional space, the Marina office, located on the beautiful water of Clouter Creek, provides several amenities including a dock and outdoor seating. You can find a few of our team members cruising the waters enjoying the cool breezes and wildlife including dolphin pods and egrets during lunch and after hours.

Another way to increase employee engagement and communication among our different departments is our 2 o’clock dock walk. Every afternoon around 2PM, the entire office takes a 15 minute break to stretch our legs and take a brisk walk around the marina. Employee Engagement isn’t just about philanthropy, it includes wellness too!

We’re excited to be in our new home and enjoy the beautiful Lowcountry environment!

Head over to our Facebook page to check out photos of our new location.

Good Done Great’s Largest CSR Project 4Good Launches!


The day has come, and we couldn’t be more excited! has launched, and we’re so proud to have it become its own company. Here’s a little history:

Good Done Great acquired IdeaEncore Network, Nonprofit Webinars, and Nonprofit Direct during 2011 and 2012 as our very own Corporate Social Responsibility (CSR) project. We wanted to volunteer our crazy Internet skills on projects that were not sustainable from a financial perspective but massively useful to the nonprofit sector. So useful in fact, that when we surveyed the users and tallied up the results, we found that our little projects were creating $17 million dollars in value to the nonprofit sector in money saved by using shared resources or gained in new skills.


Seeing this kind of success only energized us more. We decided to double down on a new development effort to combine the three sites into one new one with better tools, more resources, and new social components to put more nonprofit professionals in touch with their colleagues who can help them. We needed the best engineer we know to take on this effort and partner with us, so we asked our extremely talented colleague and friend Joe to join us in this effort, and that’s how 4Good was born! In all, we put more than $300,000 of volunteer time and cold hard cash into 4Good, and it shows!

4Good is by far Good Done Great’s most ambitious and successful CSR project and we are so proud of all the hard work our team has put into it. It’s now live, independent, and looking great. Check it out!

UPDATE: July 1, 2014
4Good has been running as an independent company now for six months, and David and Earl are ready to step down from 4Good in order to focus exclusively on Good Done Great. 4Good is now in the capable hands of its architect and leader, Joe Ridgway.


GDG Opens its First Office in Downtown Charleston

Many big companies got their start with a few people in a garage but not Good Done Great. In fact, Earl and David, Good Done Great’s founders, like to joke that GDG’s beginnings were so humble that they were two guys who didn’t even have a garage. They worked from home, David in Tacoma, WA and Earl in Charleston, SC.

No one can accuse us of being conventional, though. David liked doing his development work at a standing desk, while Earl performed product demos and conducted client calls propped up in his bed. Earl would joke that he was working so hard he was getting bedsores.

Until now, all our team members have been working from home, but as we’ve been growing, we decided that it makes more sense to have an office for people to collaborate in person. We’re excited to open our first office at the Charleston Digital Corridor, and The Post and Courier even did a little write up about it too. You can read it here.